19.6.12

OLX TV campaign

This is a sponsored post, all opinions are my own.

Everyone in India with a cable connection (or a dish, whatever) probably knows about OLX, regardless of whether they use the internet or not. That's because of their ongoing TV campaign, with quite a few short but funny ads. (I'll talk more about that soon!)
Created in Argentina in 2006, OLX is the largest place for free online classified ads in India and worldwide. Its aim is to provide a simple, fast, effective and safe solution to the buying and selling of goods and services, regardless of the user's location. OLX is available in more than 96 countries and in 40 different languages.
There are quite a few advantages of OLX, here are some of them:
-You can easily design rich colorful ads with pictures and videos.
-Control your selling, buying, and community activity in My OLX.
-Display your ads on your social networking profile (Facebook, Twitter, ...)
-Access the site from your mobile phone.
-View OLX in your local language.
Currently, OLX deals with more than 96 countries from its multiple offices located in Sao Paolo, New York, Buenos Aires, Beijing, Mumbai and Moscow.

Back to the aforementioned television campaign, OLX has had television commercials on air in India since 2011. The campaign is called "Where Buyers Meet Sellers" & they are funny ads that show day-to-day activities which highlight the advantages and simplicity of advertising oneself in the largest free classified ads place worldwide. Their tagline is Sak Kuch Bikta Hai which translates into Everything Sells. Not only is it free to sell your stuff on OLX, the whole process is quick & easy.

Of all the ads they have, the bike one is my favorite! :D
Who doesn't want good prices for their old stuff so they can upgrade & get awesome new stuff, right? For an ad to work for me, it doesn't have to have celebrities, or even a catchy jingle. I just need it to be funny! If it makes me laugh, I notice. What about you?

Love,


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